A few weeks ago, TikTok disappeared in the U.S. for two hours. Instead of slowing down, TikTok Shop sales spiked. Social commerce is perhaps the equivalent of DTC’s rise.
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Newsletter N° 19
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A few weeks ago, TikTok disappeared in the U.S. for two hours. Instead of slowing down, TikTok Shop sales spiked. Social commerce is perhaps the equivalent of DTC’s rise.